Luis Fonsi and Fonseca Videos
Click here for more videos
People Spanish targeted Magazine’s annual Fiesta was a colorful extravaganza of Latin culture, Latinos, and marketing. The event takes place in Central Park’s Summerstage and is a day long affair with many activities for the whole family. I arrived as Hector Acosta “El Torito” was finishing his set. As the stage was being set up for the next act we were treated to a JCPenny fashion show. As you would expect, the models were attractive. When the male models came out the ladies went especially wild. The event is a combination of Live concerts and slick marketing. On locating in the Venue were companies like Verizon Wireless, Maybelline, and JCPenny. During the concert we were given sneak previews of the upcoming season of ABC Television’s “Ugly Betty”. The marketing angle is brilliant. The performing artists bring the crowds to the events. The marketers then have the ability to show off their products and services to the attendees in a way more personal than traditional marketing.
After the JCPenny show Fonseca and headliner Luis Fonsi came out and give incredible tight performances. Prior to seeing them at this concert I was not familiar with either artist. After hearing them both I can say I really like their music. I especially like Fonsi’s Por Una Mulher and Fonseca’s “Te Mando Flores”. The weather toyed with us by giving us a moderate drizzle occasionally, thankfully it never turned into heavy downpour. Definitely looking forward to next year’s Fiesta.
Enjoy,
Nyc Summer
Popularity: 5% [?]
